
AirForms is a form builder and lead management tool. Create custom forms for your website, capture leads directly into your CRM, and track every submission.
Key Features
- Visual Form Builder: Drag-and-drop builder with 21 field types — text, email, phone, dropdown, checkboxes, file upload, date/time, rating, range slider, and layout elements like headings and dividers
- AI Form Generation: Describe your business and goal, and AI builds a complete form for you (costs 5 credits)
- CRM Integration: Automatically create contacts from submissions, with field mapping to your contact records
- Submission Tracking: View all submissions with status labels — New, Read, Replied, Archived, or Spam
- Email Notifications: Get notified by email when someone submits a form
- Auto-Reply: Send an automatic response to anyone who fills out your form
- Embed Anywhere: Place forms on any website using a JavaScript snippet or iframe code
- Spam Protection: Built-in honeypot and submission limits to filter out bots
- Conditional Logic: Show or hide fields based on answers to other fields
- Custom Styling: Forms inherit your site's colors and fonts automatically, with full CSS customization available
How to Use
- Go to AirForms in the sidebar
- Click New Form to start from scratch, or use Generate with AI to describe what you need
- In the form builder, drag fields from the panel on the left into your form
- Click any field to edit its label, placeholder, required setting, and width
- Use the Settings tab to configure notifications, auto-reply, and CRM contact mapping
- Use the Design tab to adjust colors, fonts, and button style
- Click Save, then use Embed to get the code for your website
- View responses by clicking Submissions on any form in the list
Managing Submissions
- Filter by status (New, Read, Replied, Archived, Spam) or date range
- Update a submission's status as you work through leads
- Add internal notes to any submission
- Export submissions to CSV for reporting
Tips
- Use Duplicate to copy a form and create variations without starting over
- Map your form fields to CRM fields so new contacts are created automatically on submission
- Set a Redirect URL to send users to a thank-you page after they submit
- Use Copy to Site in batch actions to reuse a form across multiple sites
- AI-generated forms include strategic reasoning for each field — check the form summary to understand the approach